Brian Lesser, global chief executive of GroupM, laid out his five-point strategy for the media arm during WPP’s annual ...
After 23 years as part of IPG, the sale will return the creative innovation agency to independence as a privately owned ...
APAC headcount dropped 4.8%, or 500, to 10,000. Latin America fell 4.3%, or 300, to 6,700. Continental Europe slipped 2.9%, ...
China's mergers and acquisitions (M&A) market is projected to rebound in 2025 after a challenging 2024, brimming with growth ...
Deceptively simple, profoundly compelling. Watch Howatson+Company's latest pro bono effort for Cricket Australia.
The former international CMO at McDonald's announced his exit via LinkedIn; he looks ahead to new challenges and spending ...
Pandering to GenZ by ‘meme-jacking’ will not help brands if they do not compensate and credit creators, says Bob Gold & ...
From breaking into creative via a rap video to creating a magical AI blob, Kate Enright's creative journey has been anything ...
Despite economic jitters, nearly half of Indonesians plan to give more to charity this Ramadan, with mosques remaining the ...
Ahead of her keynote at Campaign360, the former Amazon UX designer turned climate activist unpacks her journey from internal whistleblower to global advocate, calling out corporate consumerism and the ...
Like-for-like global revenues were $986 million last year, compared to $1.04 billion in 2023 while APAC revenues were down 11 ...
Elon Musk’s X is reportedly strong-arming global ad giant Interpublic Group to get clients to spend more with the platform, and is using the company’s planned deal with Omnicom Group as leverage, ...