Sens. Marsha Blackburn (R-Tenn) and Richard Blumenthal (D-Conn) sent co-written letters to Amazon, Google, Integral Ad ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
The Google Chrome team is getting closer to deciding on its cookie consent mechanism. And  Paramount resolves its four-month ...
Sara Badler Chief Advertising Officer, North America The Guardian Sara Badler is responsible for driving advertising revenue ...
Pinterest reported $1.2 billion in Q4 revenue, an 18% year over year increase – and its first-ever billion-dollar quarter.
Amazon Advertising is plotting its move to grab upper-funnel ad budgets. The advertising services group earned $17.3 billion in Q4 2024, up 18% year over year. “We remain pleased” with the steady ...
The New York Times and News Corp are two prime case studies in how news publishers are evolving to be less reliant on ad ...
Omnicom is confident that its planned IPG acquisition will lead to a projected $750 million in cost savings, CEO John Wren ...
Longtime Google exec Stephen Yap on why he left after more than 17 years to become CRO of Perion Network: "There’s a better ...
AdExchanger reached out to a number of major DSPs to gauge the current state of adoption of the IAB Tech Lab's new video ad ...
Seer’s findings demonstrate how difficult it is to analyze and understand generative AI search engine results. Tracy McDonald ...
Criteo’s shares leapt more than 20% Wednesday morning after the company reported continued profitability growth and a strong ...