More About Advertising6m
Big blow for WPP as Coca-Cola media departs for Publicis
This really isn't what WPP wanted to hear. Publicis has won Coca-Cola's North American media, worth $785m blast year, fromm ...
The National31m
Glasgow Film Theatre reported to regulator over Coca Cola boycott
THE Glasgow Film Theatre (GFT) has been reported to Scotland’s charity regulator over a decision to boycott goods and brands linked to Israel ...
GFT reported to charity regulator over Coca-Cola boycott
The Glasgow Film Theatre has been reported to the independent regulator for charities in Scotland over its decision not to serve Coca-Cola ...
Campaign Live37m
Publicis scoops Coca-Cola media in North America
Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.
As Coca-Cola’s $700m account goes to Publicis, WPP’s media model is put to the test
WPP has been Coca-Cola’s global network partner for four years. It won the year-long pitch against Publicis in November 2021, giving the agency responsibility for the marketing of over 200 brands in ...