Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the journal Marketing Science ...
Nearly $12 billion of the app’s ad revenue comes from the U.S. and would likely trickle down to Google and Meta if a ban goes ...
Ad Age is rounding up all the hottest social media trends with our new tracker, available only to All Access subscribers.
Advertising revenues on TikTok are projected to reach $32.4 billion this year, WARC says, as the social video site continues ...
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