Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. Through the newly announced partnership, ...

Columbus will turn into a Barbie world for the weekend. So for all the Barbie girls — and boys — looking for a dreamhouse adventure, you won't have to travel too far on Aug. 16. The Barbie Truck ...

Two of Barbie’s leading designers were reportedly killed along with two others in a horrific head-on crash in Italy while both vehicles were going over 80 miles an hour. Mario Paglino, 52, and Gianni ...

Mattel released a statement honoring Mario Paglino and Gianni Grossi after a driver reportedly collided with them upon going the wrong way on an Italian street. Entertainment Weekly's Oscars expert, ...

Stamina is everything in PEAK. If it runs low, even a small climb can start feeling like a nightmare. But with all the status effects like poison and frost, the whole stamina system can get a bit ...

Today, Deadline reported that Mattel Studios has finalized a deal with Illumination to develop a new Barbie movie, which will make it the first animated Barbie film created for theaters. The report ...

EXCLUSIVE: Two years after the record-setting release of Barbie, the feminist live-action take on Mattel’s iconic doll that became a cultural phenomenon, Illumination and Mattel Studios have finalized ...

Mattel is "totally buggin'" with its new line of "Clueless" Barbie dolls in celebration of the movie's 30th anniversary this summer. Released on July 19, 1995, "Clueless" follows Cher (Alicia ...

We put real snow tracks on our 750cc 4x4 dream camper, showcasing its performance in snowy conditions. This video covers the setup and capabilities of our camper as we navigate through winter terrain.

While other major companies roll back their diversity, equity and inclusion (DEI) initiatives, Mattel Inc. has launched the first Barbie® doll with type 1 diabetes. The doll, part of Barbie's ...

Walmart is offering competing deals to Amazon Prime Day, including a Barbie DreamCamper playset for $65. The Barbie DreamCamper includes seven play areas and over 60 accessories. Walmart's Deals ...