News

Dagbladet Børsen has modernised its financial coverage, grown its readership, and strengthened its digital business model ...
For some time, online advertisers have tried to avoid placement next to contentious news items by black-listing certain words ...
As search continues to decline, news companies should focus on direct audience relationships, multi-title recirculation, new ...
Google launched Offerwall in June, an option that gives audiences the option of paying per article. Here is the research ...
BBC’s In History newsletter came from audience feedback while The Atlantic’s One Story to Read Today simplifies the news for ...
K rishika 2024, a farmer-centric movement, was more than just an event; it was a powerful movement for agricultural ...
The panic over AI search is premature, yet news companies must plan by creating direct relationships with audiences.
Sara Stiegelmair, head of digital ad sales at Russmedia, told INMA members how the introduction of its Story Premium ...
Aldana Vales, audience experience director at Gannett, shares a playbook she created for including audiences in AI strategies ...
During this week’s Webinar, Luis Baena, former chief marketing officer at Prisa Media and publisher of El País, will unpack ...
How Gazeta Wyborcza in Poland transformed its local newsrooms by reducing low-impact content, strengthening local reporting with national appeal, and streamlining print operations is the focus of this ...