PepsiCo’s reported Publicis appointment points to a global media model where AI connects planning, activation, identity and ...
TikTok and Kearney estimate platform-attributable K-culture spend could reach US$10.1B by 2030, led by beauty and ...
LG’s AI-Dol maps washer-dryer features to idol “members,” using a song and K-pop visuals to make AI time sensing and capacity ...
The UPS Store debuts Blu in a multiyear campaign to broaden service awareness beyond shipping, supporting franchise ...
DoorDash’s Live Nation ANZ deal adds concert perks and festival activations, reflecting how brands use live events to drive ...