The brand’s political ad parody puts a link on the campaign trail, with billboards, lawn signs and a $100,000 pledge to fight ...

Richard Foster, former chief executive of WPP's Motion Content Group, has hit back against WPP’s attempts to have key evidence “sealed” and disallowed in his whistleblowing court case against the ...

The former Peloton and GE marketer breaks down the software company’s new campaign, how she’s broadening its brand story and ...

Independent treatments almost always augment the idea and allow it to breathe and evolve. That process has always been an integral part of the dance towards making great work. The competitive nature ...

Multiple researchers from AI giant Anthropic have taken to X this week to announce their resignation and warn the public of ...

Marshawn Lynch can’t escape his own powerful persona in this fun spot from Es Muy Good. It’s a good week to be Marshawn Lynch ...

E. James White founded the shop in 1964 — didn’t exactly make for the most compelling conversation starter. “It’s not a very ...

Establishing goals, saying ‘yes’ and commemorating the little wins can take the budding indie agency to the next level.

Tubi is going international. The Fox-owned, ad-supported streaming service has launched its first global brand campaign, ...

Connected customer insights continue to be the foundation for curated experiences and growth — in every channel.

From rejecting perfection to establishing your competitive edge, industry leaders share tips on launching an indie agency.

From TikTok’s ‘mall bingo’ to Pinterest’s offline shifts, Westfield Rise’s Kristen Jackman reveals why Gen Z is ditching ...