By Kenrick Cai and Stephen Nellis CUPERTINO, California, Sept 10 (Reuters) - Apple's new foldable iPhone launched on Wednesday with impressive features and a premium price tag, starting at $1,999 in the U.

We're counting down to Apple's Sept. 9 unveiling of the foldable iPhone Ultra. It's the first keynote helmed by new Apple CEO John Ternus and expected to be Apple's biggest event in years.

Apple's new folding iPhone Duo is finally here, alongside refreshed Pro models. Our primer has all the details you need to choose the iPhone 18 that's right for you.

Chinese netizens focused on the price of Apple’s iPhone Duo, as cheaper Xiaomi and Huawei foldables raise value comparisons and muddle the foldable's reception.

If you’re comparing each generation’s screen, you’ll first notice the iPhone 18 Pro has a shrunken Dynamic Island. That’s because Apple managed to stick its infrared camera—used for FaceID—behind the screen. Now, the Dynamic Island is 25% smaller when not in use, but it can expand to include up to three live activities at once.

The Apple iPhone Duo is an impressive first-generation folding phone with tricks of its own, even if many of its ideas have been available on Samsung and Google models for years.

Apple recently announced the iPhone 18 Pro series and the iPhone Duo. Now carriers are revealing their deals for the hardware.

The iPhone 18 Pro Max gains six hours of video playback, while Apple’s first foldable reaches 44 hours on its cover display. Those are upgrades I care about.

Mashable is reporting live from Apple Park for the "Surprise and Shine" keynote, where the folding iPhone Duo was revealed.

These prices are all significantly lower than Apple set the iPhone 15 at the time of its release. In September 2023, the iPhone 15 started at $799 for the 128GB model. We can also compare that against the newest iPhone. This is also what the latest iPhone—the iPhone 17—had sold for at the time of its release.

It doesn’t flip — it folds. That was the buzz when Apple unveiled its new iPhone Duo this week at a media event in Cupertino, Calif. The event gave journalists the opportunity to get a first look at the device, and to briefly try it for themselves ahead of its public release in October.

Commentary: Does Apple's new iPhone Duo bear the non-negotiable scar that has kept many people from buying a foldable phone? Or did the company solve the crease?