Dozens of U.S. ice cream producers are planning to remove artificial colors from their products by 2028, a dairy industry group and government officials said on Monday.

Dozens of ice cream makers pledged on Monday to remove artificial dyes from their products by 2028. The move is the latest voluntary effort by U.S. food manufacturers to heed calls from the Trump administration to remove synthetic dyes over potential health concerns.

The announcement about the dairy industry comes just a week after the Consumer Brands Association announced its commitment to encourage food and beverage manufacturers to remove artificial food