The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

Lego bricks with bright lights, noises and computer chips is the perfect present for kids of parents you dislike.

Here are the best LEGO sets for CNY 2026, from Lunar New Year special releases to Botanical builds to use as unique festive ...

Lego made its first appearance at CES 2026 to show off its Smart Brick, which can change colors, make sound effects, and ...

Advanced electronics built into new bricks and figures can detect how they move and respond with light or sound effects ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

LEGO introduces revolutionary screen-free SMART Play technology at CES 2026, bringing interactive sounds and lights to ...

This Christmas, all my youngest wanted under the tree was The Temple Bounty. For the uninitiated, this is a massive Lego ...

I was one of the first to play with the new Lego Smart Brick technology, and I'm convinced that it will delight people of all ...

After days of intense secrecy Lego has finally unveiled its Smart Play System which it says will allow toys to come alive in ...

Lego will soon release the first wave of its new interactive SMART Play sets, starting with three Star Wars sets that launch ...

The Smart Play system as a whole is going to make its debut in the Lego Star Wars theme, with—obviously—an X-Wing set and a ...