ALDI’S latest Specialbuys will have kids and their parents rushing to stores as the best-selling Bluey chairs return to shelves. This weekend, the supermarket will launch a huge toy event ...

Dolls help children create wonderfully vivid and imaginative worlds, while also serving as unsettling reminders of the abyss ...

The Transformers return as a nominee as the brand celebrates its 40th anniversary, while the Hess Toy Truck is also looking ...

However, once a year, usually during Spirit Week or Homecoming Week, many schools across the country celebrate Anything But a ...

Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

Stanley is releasing eight new Barbie-themed versions of their viral Quencher tumblers — here's how to get these limited-edition cups online ...

Stanley has teamed up with one of the most iconic personalities of the century: Barbie. Every day this week, from Monday, ...

Mattel has announced new Harley Quinn and Poison Ivy Barbie dolls to celebrate Batman’s 85th Anniversary. It’s the 85th anniversary of Batman, and there’s no better way for fans to celebrate ...

As Batman Day 2024 approaches, DC fans are in for a special treat with the arrival of Harley Quinn and Poison Ivy Barbie ...

Because many of the hottest toys of the holiday season sell out early ... Find this 4.9-star-rated Lego set at Walmart for $63. Barbie can enjoy hours of play with this game room set.

Mattel Films has found its first actor for its upcoming Matchbox movie in John Cena, with the actor's character so far being ...