Rajendran will lead performance strategy, align teams across sales, product and analytics, and accelerate Flam’s growth in ...

The agency will lead full-funnel marketing from the Mumbai office. The partnership aims to help the platform widen its ...

Bhatt is expected to oversee client mandates, develop listening frameworks and support the firm’s social intelligence and ...

Toluna's study stated specific creative techniques used in Instagram Reels ads that generate higher rankings on measures such ...

The tool is designed to make it easier for people to return to posts they want to comment on or reference later and may also ...

Agencies that gave us campaigns like I love you Rasna, God’s Own Country, Daag Acche Hai, will now continue to live in memory ...

The report estimates that SMBs could save about 5.2 hours a week, roughly 30 working days a year, by using AI to create and ...

Singh’s appointment follows a long career in digital and media services, during which he was Group CEO of IPG Mediabrands ...

Nandan, a storyteller and producer with more than two decades of experience, has led several documentary and scripted ...

Omnicom’s acquisition of IPG has triggered the largest creative consolidation in advertising history. We trace the history, ...

In this article, we explore how Omnicom’s acquisition of IPG reshaped global advertising and signaled a shift from creative ...

According to media reports, Sharma emerged as the leading contender for the role on the back of strong business momentum.