Diet Coke has a link with the future king of the United Kingdom as Prince William played a part in execs' thinking behind the first ever ad for the drink.

Add Futurism (opens in a new tab) More information Adding us as a Preferred Source in Google by using this link indicates that you would like to see more of our content in Google News results. Coke is ...

Forbes contributors publish independent expert analyses and insights. I write about Corporate Comms, Marketing and Technology. Coca Cola launched a new AI-produced Christmas ad. Consumers see ...

Coca-Cola has been making Christmas ads for a very, very long time. But it’s latest one was created using AI-generation tools and its a terrible, ugly mess. It’s mid-November, which means it’s ...

AI-generated videos already proliferate on the internet — and now brands are getting in on it. Coca-Cola "reinvented" an old-school holiday-time ad using artificial intelligence, and to say it's not ...

Coca-Cola is featuring multiple restaurant chains in an advertising campaign for the first time. The restaurant industry has been struggling with declining traffic and sluggish sales growth. Drinks ...

Coca-Cola is betting on one of its oldest advertising messages to generate new feelings of harmony among a consumer base that can often find itself fractured by debate. In a new ad slated to debut ...

While Pepsi spent years calling itself the "choice of a new generation," Coca-Cola was busy creating commercials that helped define those generations. From emotional Super Bowl moments to futuristic ...

There are some things that go without saying — like when you see Coca-Cola's classic Christmas commercials, you know it's that magical time of year. Coca-Cola's iconic "Holidays Are Coming" commercial ...