One cold weekday earlier this year, I convinced five friends to let me follow them around while they bought wine. We passed row after row of bottles, hundreds of images competing for our 10 to 15 ...
When you walk into a wine shop, the array of label art and graphic design on display is almost overwhelming. You see hundreds of different labels, each meant to distinguish, create brand identity and ...
Graphic Language Design has developed an excellent collection of over 100 original wine label designs and many olive oil label designs, which are easily modified to a client's needs. This is called ...
When purchasing a bottle of wine, are you more likely to go for the tannins inside the bottle or the stunning visuals that decorate the label? Traditionally, you're supposed to buy wine based on taste ...
Traditional wine labels from the Bordeaux region of France are changing, slowly. Inspect a half-dozen labels: many include an image—drawn or photographed—of a stately country manor, often with vines ...
ASK SOMEONE THE KIND of wine he prefers and he may or may not be able to describe it; ask someone what kind of wine label he (or she) likes and you’re guaranteed to get a reply. From occasional ...
Buying wine is rarely as straightforward as we might think. Research from Nielsen reveals that about 62% of the time, “consumers are considering multiple options leaving huge opportunities for labels ...
A recent news story claims that “the secret weapon in the $63 billion wine market is often an eye-catching label”, adding that in a saturated marketplace, producers need to grab any opportunity to ...