THX will debut its premium large format brand called THX Ultimate Cinema this spring or summer, it announced. It features a dual-laser 4K Barco projectors and a THX-certified 7.1 immersive sound ...

THX Ultimate Cinema, a new premium large format brand, will launch at the Regency Westwood Village Theater. By Carolyn Giardina Tech Editor The first THX Ultimate Cinema — a new premium large format ...

Thanks to larger-than-life superhero movies from Marvel and DC and visual sci-fi feasts like Gravity, large-format movie experiences are seeing a strong surge in popularity. The leading brand for ...

A cinematic alliance between George Lucas-founded THX, in its highest-quality ‘Ultimate’ version, is getting into the giant screen business. THX Ultimate Cinema is linking with high-end projector ...

San Francisco, California, Aug. 20, 2019 (GLOBE NEWSWIRE) -- THX Ltd., renowned for the certification of world-class cinemas and consumer electronics, today announced the release of its ...

Cinema technology company, THX has pacted with a Chinese government testing institute to develop standards and services for China’s booming theatrical exhibition sector. The deal sees THX work with ...

For decades, IMAX has been the name most associated with giant movie theater screens accompanied by booming sound systems that can add a few dollars to a regular movie ticket. There are already some ...