Adman Prabhakar Mundkur explains why the suspension of television ratings has left the industry navigating without a compass ...

The arrival of ATSC 3.0/NextGen TV—and its ability to combine broadcast with IP—has the potential to transform TV commercials from one-way mass-market blasts to two-way personalized interactive ...

British Airways is unveiling its latest TV advert and brand campaign as part of its “A British Original” positioning, celebrating the important journeys in life that help shape a customer’s future.

As subscriber losses mount, India's cable industry aims to revamp Platform Services channels into local media hubs, creating ...

One Irn Bru advert is often said to be Scotland’s most memorable Christmas ad.