The Sigma 17-40mm f/1.8 DC is a majorly impressive zoom lens, and fills a huge gap especially for the Canon RF-mount ...

ARRI has unveiled a new set of their Signature Zoom cine lenses, pairing up nicely with the 16 prime versions which debuted in 2018. The four new ARRI Signature Zoom lenses are built for cameras with ...

ARRI has launched a new line of Impression V Filters that it says are a cost-effective way to achieve multiple looks with a single lens set. ARRI has taken the covers off a new line of Impression ...

As you start to shop for lenses, you'll come across the terms "prime" and "zoom." But as with most gear decisions, understanding what those are, what their impact is and what you should choose isn't ...