Nestlé has filed a petition with the U.S. Patent and Trademark Office to cancel the trademark registration for “Seattle Strong,” alleging the brand infringes on its long-established “Seattle’s Best” ...

Nestlé has sued Seattle cold brew coffee company Seattle Strong, saying its name infringes on the conglomerate food giant’s Seattle’s Best brand. Seattle Strong, in a video published this week, called ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Nestlé acquired Seattle’s Best Coffee from Starbucks back in ...

Add Yahoo as a preferred source to see more of our stories on Google. Nestlé has filed a petition with the U.S. Patent and Trademark Office to cancel the trademark registration for “Seattle Strong,” ...