From a project manager’s perspective, a strong plan is vital to maintain communication with stakeholders across all levels of an organization. While communication may seem to be a fairly light lift in ...

Effective business communication requires planning and coordination. To get the intended message to internal and external audiences, you need to understand the objectives of business communication ...

Organizations that successfully execute change management and communications programs are three-and-a-half times more likely to outperform their peers. Why is that? Processing Content Effective ...

Lis Anderson is founder and director at PR consultancy AMBITIOUS. An experienced agency MD with 25 years in the communications industry. Stakeholder engagement is integral to the success and growth of ...

An integrated marketing communication plan uses the same thematic message in different types of promotions. The idea behind the message remains consistent whether consumers see a magazine ad or the ...

Value-based healthcare is at the core of sweeping changes facing our healthcare system. A multi-tier approach is needed to move the needle on value-based programs, with many healthcare organizations ...

Consistent and thoughtful communication is crucial to keep donors engaged, make them feel valued, and lay the groundwork for strong year-end giving. But it can be hard to know how — or find time — to ...

Even the most effectively run businesses can experience periods of crisis. A well-crafted crisis communications plan can help ensure swift and accurate information sharing, reassure stakeholders and ...