Retail loyalty programs promise savings, perks, and exclusive deals, but they’re also powerful tools for collecting customer data and influencing spending habits. While they can genuinely reward ...
Two-thirds of retailers offer loyalty programs, according to a Salesforce survey of 8,350 shoppers and 1,700 retail industry decision-makers released last week. Another 29% plan to roll out loyalty ...
Loyalty programs do not need to be rethought entirely. However, they do need to be accessible across the full journey.
Retail loyalty programs are quickly separating into the haves and the have-nots. Among the signs of multichannel loyalty management is the spread of data in operationalizing member acquisition.
Retail loyalty programs are shifting toward AI-powered personalization built on unified, high-quality data and strict privacy compliance. Brands are moving from points-based rewards to emotional, ...
Crowdsourcing and loyalty programs have become common tools in retailers’ marketing arsenals. These two engagement touch points are now converging into an intruiging opportunity for retailers to ...
Today’s customers expect brands to recognize their preferences while offering a personal connection that feels genuine and tailored to their needs. A handful of companies have found a formula that ...
Customer loyalty is declining—but ironically, some consumers are showing brand devotion by shelling out annual fees. In the early days of retail, customer loyalty was secured the old-fashioned way: ...
For years, speed helped build customer loyalty. Brands could keep up with consumer expectations while rewarding customers ...
DUBLIN--(BUSINESS WIRE)--The "Finland Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product ...
Kalalou introduced a tiered loyalty program in 2025 modeled after Creative Co-Op‘s, offering discounts up to 20% based on annual retail spend. Creative Co-Op’s Advantage program grants retailers ...