Google is adding AI automation, live CTV monetization, and streamlined direct deals to its ad platforms, helping publishers ...
Google Search AI Mode is getting ads, as confirmed by the VP, but will we see the same in the dedicated Gemini chatbot ...
Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.
Google releases its first AI-generated TV ad that's reportedly made with Veo 3. This commercial highlights the AI Mode in ...
Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...
A few weeks ago, Google launched a new ad layout with the large "Sponsored results" label that groups numerous ads under that one label, and then sticks a "Hide sponsored results" button after you ...
Google is launching a new opt-in feature in the U.S. that lets Google Wallet and Pay use your purchase history and stored ...
Google (GOOG) (GOOGL) on Thursday announced several updates for its sell-side adtech products—Ad Manager, AdSense, and ...
Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize ...
To divest, or not to divest. During day two of the remedies phase of the Department of Justice (DOJ)’s ad tech antitrust trial, both sides underwent a grueling back-and-forth about whether a ...
A New York federal judge ruled in favor of news publishers who alleged Google monopolized the digital advertising market.