The DOJ’s ad tech remedies trial could crack open Google’s dominance of programmatic ads, reshaping transparency across the ...
Programmatic advertising platform StackAdapt has integrated email and a first-party Data Hub into its core platform, bridging marketing and advertising technologies into one platform. With this launch ...
Day Two of the remedies phase of the Google ad tech antitrust trial was a grueling back-and-forth about the future of Google ...
Programmatic and other digital ads rely on emotional depth to resonate with audiences, drive engagement and increase ...
LAS VEGAS, May 21, 2025 /PRNewswire/ -- This May, Flat Ads makes its mark at MAU Vegas 2025 in Las Vegas, the most influential annual gathering in the mobile marketing. The event brings together ...
Best Buy has decided to get its hands dirty by digging deeper into the ad tech ecosystem. Best Buy Ads, the consumer ...
TTD expands with Kokai and CTV gains, but MGNI's partnerships, AI tools, and stock surge make the ad-tech battle tighter.
Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...
Catherine Beattie shares her journey to Director of Programmatic at WeatherBug and offers advice for women in mobile advertising.
Amazon Ads has struck a partnership with Netflix to give advertisers programmatic access to the streamer’s premium ad inventory through Amazon’s demand-side platform (DSP).