Nike has just revealed it plans to donate 32,500 pairs of its Air Zoom Pulse sneaker to healthcare workers, as part of a partnership with nonprofit organization Good360 that aims to assist those in ...

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This is a smart move by Nike into an adjacent market–a market outside its main customer base. Targeting a new customer segment is not unheard of for companies with dominant market share. When you ...

The fashion industry continues to step up during this health crisis. Nike has committed to support the true heroes that continue to fight this Coronavirus head on. On Monday, May 4 the apparel giant ...

Nike announced they will donate 30,000 pairs of shoes to health care workers on the front lines of the COVID-19 crisis. But they aren't just any sneakers. The Air Zoom Pulse was specifically designed ...

BEAVERTON, Ore. — They're on their feet all-day, perhaps even more so during the COVID-19 coronavirus pandemic: Nike wants to make sure health care workers have the support they need. Literally. The ...

Medical workers are on their feet more than ever these days and Nike is thanking them for battling the COVID-19 pandemic. According to its website, Nike is partnering with Good360 to donate 30,000 ...

Nike Inc. is leaning in to its mission to be a purpose-driven brand. In its latest effort in response to the COVID-19 crisis, the athletic behemoth announced today its plan to donate 32,500 pairs of ...