(This story has been updated to include more up-to-date information about bottled water donations.) FLINT, MI -- Nestle Waters North America says it's working on a new bottled water commitment for ...

Gaming company Atari has filed a lawsuit against junk food giant Nestle. It might be seen as a surprise move, after all these two companies operate in seemingly disparate market segments. However, ...

The vintage gamer says the unauthorized use will likely prevent it from legitimately partnering with other candy brands. By Ashley Cullins Atari wants to break off a piece of Nestle’s profits after ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 40 min 44 sec ago 3 hours 51 min ago 4 hours 2 min ago By Tim Nudd - 4 hours 8 min ago By Jon Springer - 5 hours 40 ...

Nestlé's hybrid team responds to several trends impacting marketers in packaged foods and beyond, including a demand for better deals with ad-tech partners — such as more leverage with the duopoly — ...

Nestle, one of the world's biggest makers of pet food, said on Friday it had launched the first television commercial designed especially for dogs, using a high-frequency tone to grab their attention.

Nestlé has launched a team of media and tech experts to improve its programmatic supply and analytics. The new hybrid unit, called the Global Digital Media Center of Competencies (DCoC), consists of ...

Atari claims that a commercial for Nestle's Kit Kat candy bars violates the copyright and trademark rights of Breakout, Atari's iconic 1975 video game. Nestle's 30-second spot "leverage[s] Breakout ...

ZURICH (Reuters) - Nestle, one of the world's biggest makers of pet food, said on Friday it had launched the first television commercial designed especially for dogs, using a high-frequency tone to ...