Walleye are wily predators. In my experience, they’re also bipolar-secretive and often slow to bite on sunny days and manic, ...

It might be safe to say that trolling lures for blue ­marlin in the calm and tranquil waters off the Kona, Hawaii, coast is as good as it gets. With three towering ­volcanoes ­setting the backdrop, ...

As a manufacturer, no one else is quite as intimate with a product you design and craft yourself. We asked three to each build us one of their own, the way they felt it should be done. Here are the ...

Topwater lures are in a league of their own. Nowhere in the fishing world will you find a more eclectic, bizarre, and curious collection of tackle. Companies have spawned seemingly every conceivable ...

Look into any angler's tackle box and chances are he has a selection of classic lures: soft-plastic jigs, topwater plugs, jerkbaits and swimbaits. Saltwater or fresh, largemouth bass or speckled trout ...

A sentimental favorite, this lure just flat-out catches fish and is ideal for the tributary streams white bass run into in the spring to spawn. Selecting lures for white bass—also known as sand bass, ...

Lures for Spanish mackerel needs flash, an erratic action, and the ability to stand up to the hard hit of a mackerel. Spanish mackerel attack like a submarine Spitfire, zooming in for the kill and ...

Suspending plugs came onto the fishing market more than half a century ago but weren't readily accepted by fishermen. The lures are more refined now, as are anglers and their techniques, and stringers ...

Tampa-based fishing gear company Sea Lime Lures will be showcasing its patented offshore trolling lure in its own backyard this weekend as the Tampa Bay Boat Show returns to the city. Anglers, boaters ...