Ube is among the most in-demand food trends of the year, taking over cafes and bakeries around the world and painting our ...

A global hunt for ube, whose signature violet hue has taken over social media, is upending a precarious supply chain in Asia.

THE Department of Agriculture (DA) said Wednesday that P17 million had been allotted to fund the development of ube and other root crops this year. Spokesman Arnel de Mesa said the DA had ongoing ...

While ube is famously known for its deep purple hue, it is not limited to just one color. In an interview with GMA News ...

For instance, as featured on various social media platforms, New York City has recently kicked off its very own Ubeland food ...

Ube, a naturally sweet, starchy vegetable grown in the Philippines, has transcended Filipino culture and become a social media sensation.

Ube (Dioscorea alata), popularly known as purple yam, has emerged as a global culinary phenomenon, with demand surging across North America, Europe and Asia. Despite the Philippines being the world’s ...