Bibb Latané’s theory of social impact, first introduced in 1981, shines a bright light on how we are influenced by other ...

In an article published in the journal Nature Reviews Psychology, researchers in Germany and the United Kingdom described the mechanisms through which social media might influence behavioral, ...

"In the social jungle of human existence, there is no feeling of being alive without a sense of identity, without a sense of belonging." —Erik Erikson Social media has become a dominant force in ...

At the SISC Lab, our research focuses on social change, including research on scalable interventions to address social problems related to the environment, health, and social inequity. We examine ...

Forbes contributors publish independent expert analyses and insights. I write about navigating the unspoken rules in today’s workplace. In today’s dynamic and interconnected world, technical skills ...

Shown is the paradigm used to monitor different behaviors in young and aged rats. The violin plot (bottom) displays sociability index scores of these groups (left) and the different frequency ...

TikTok challenges have become one of the platform's defining features, turning short-form videos into global cultural moments. From dance trends and lip-syncs to social awareness campaigns, these ...