Add Yahoo as a preferred source to see more of our stories on Google. Sofitel Brisbane, a hotel in Brisbane, Australia, is being accused of gender stereotyping after publishing a seemingly innocent ...

Google announced this week that it is folding Hotel Ads buying into the Google Ads (formerly AdWords) platform with the introduction of a new campaign type. There is also a new Hotel Center for ...

“WESTIN ATTEMPTS TO NORMALIZE SIN!” That’s how One Million Moms has characterized a new ad from the Marriott International hotel chain featuring a lesbian couple. The perpetually outraged anti-LGBTQ+ ...

Hotels.com debuted a global ad campaign, “Introductions,” that casts itself as a “matchmaker” for travelers and hotels, the company announced Tuesday. The ads, produced in partnership with New ...

The grand, awkward Carousel experiment appears to be coming to an end — for local listings at least. Google is abandoning the Carousel of horizontal listings that appeared at the top of local search ...

Hotel and travel brands are looking to pour more performance dollars into Facebook. For years, hotel operators have used the social platform as a source of online check-ins, reviews and customer ...

Google announced for hotel ads they are now opening the commission (per stay) program for global participation for all Google Ads hotel advertisers. In addition, Google Hotel Ads can now be filtered ...

A new tutorial on the Google Ads YouTube channel goes over easy, step-by-step instructions for setting up free hotel booking links. This video can help Google Ads users learn how to take advantage of ...

Hilton Hotels is seeing significant bumps in conversion rates and return on investment (ROI) by integrating Google Hotel Ads into its advertising budget. Unlike other Google advertising products, ...