Paramount shocked the Internet geek nation today by handing over the GI Joe: The Rise of Cobra first 30 seconds of footage to Superhero Hype! a full day ahead of airing during the Super Bowl. Truth be ...

Once upon a time, Dwayne Johnson replaced Channing Tatum as the lead of the G.I. Joe movie franchise. Alongside Bruce Willis, who played the original titular "Joe," G.I. Joe: Retaliationwas the ...

Credited as the first “action figure,” G.I. Joe came to life in 1964 as Hasbro’s answer to Mattel’s Barbie doll. There were actually four Joes — one for each branch of the armed forces — and in the ...

New GI Joe: The Rise of Cobra media has been few and far between since the Superbowl spot as distributor Paramount focuses its marketing efforts on Star Trek and Transformers: Revenge of the Fallen.

The Energon Universe comic books by Skybound Entertainment have been a major success, namely the chief series that gives the shared universe its name: Transformers. Hasbro's robots in disguise are the ...