Kellogg’s is giving one of its most familiar cereals a small shake-up, adding three new Froot Loops flavors that are already turning up on store shelves. The new releases land at a moment when big ...

Bowing to mounting consumer and regulatory pressure, Kellogg’s announced it will remove all artificial dyes from its breakfast cereals sold in the United States. The company said it will make the ...

(AP) - Dozens of people rallied outside the Michigan headquarters of WK Kellogg Co. Tuesday, demanding that the company remove artificial dyes from its breakfast cereals in the U.S. Kellogg, the maker ...

A new study has revealed the cereals Americans crave most, with one sugary treat deemed the fan-favorite in 13 states. The research team at Concordia University, St. Paul, based in Minnesota, set out ...

Shares of WK Kellogg, the cereal maker behind Froot Loops and Frosted Flakes, skyrocketed as high as 50% after the Wall Street Journal reported Wednesday that Ferrero was nearing acquiring the company ...

It's always a momentous occasion whenever Kellogg's announces they're releasing just one brand new cereal. But when the iconic cereal cconfirms the release of three new products? Well, now, that's a ...