Buyers will soon have far more transparency into video ad inventory sold through Google’s platform. Google confirmed to AdExchanger that DV360, its demand-side platform, has already adopted the IAB ...
Remember last quarter when PubMatic projected a $5 million revenue dip from a large DSP buyer having switched to a first-price auction in May? PubMatic didn’t name the buyer in question, although ...
LEHI, UT / ACCESSWIRE / August 8, 2024 / Claravine, The Data Standards Company, today announced the launch of its new connector for Google Display & Video 360 (DV360). With inbound and outbound ...
Google announced new biddable capabilities for programmatic advertising inventory access to NBCUniversal's Olympic Winter ...
El SEGUNDO, Calif., April 09, 2025 (GLOBE NEWSWIRE) -- Shirofune, a leader in automated ad management technology that services major advertising agencies worldwide, including Dentsu, is pleased to ...
Shirofune, a provider of automated ad management technology, has integrated with Google's DV360 (Display & Video 360), a demand-side platform (DSP) for programmatic ad campaigns. This integration ...
It is currently available in the US, Canada, Brazil, and Mexico, with plans to expand globally in the coming months. Google has announced the integration of Netflix's advertising inventory into its ...
In order to help advertisers deliver a better experience, Google has added connected TV (CTV) frequency management solutions to its demand-side platform Display & Video 360 (DV360) to control the ...
Swirl, the mobile interactive display ad format that Google started testing last year is now available globally to Display & Video 360 customers globally. Users can rotate, zoom and expand 3D elements ...
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