Instagram is reportedly considering spinning its Reels feature into a standalone short-form video app to take advantage of ...

The move — if it comes to fruition — would mark a significant shift in Meta’s strategy. Since its launch in 2020, Reels has ...

Instagram may be considering spinning off its Reels feature into a standalone app. The company's head, Adam Mosseri, was ...

If the idea is implemented, then the separate app would focus solely on Reels and come with a full-screen, scrollable ...

Every social media service wants a chunk of TikTok's US customers. Meta - the Chinese-owned service's biggest rival - is ...

Unfortunately, it turns out we actually kind of like watching Instagram Reels. When Instagram first launched Reels and promised to pivot the social media platform to video, users were livid.

However, it shut down two years later as the company shifted its focus to Reels. According to Sol Messing, a research associate professor at NYU's Center for Social Media and Politics, the move ...