In its upfront ad presentation Wednesday, Warner Bros. Discovery announced a number of advanced advertising products for its streamer, Max. Chief U.S. advertising-sales officer Jon Steinlauf said ...
Meta is chasing two advertising trends – short-form video and retail media – and it’s doing so by leaning into the biggest trend out there: AI-based ad tech. On Tuesday, Meta released new products in ...
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Samsung launches performance TV platform, AI-powered ad products
Samsung today introduced Performance TV, a full-funnel Connected TV platform powered by AI and shoppable innovations. The platform, introduced during IAB NewFronts 2026, includes a partnership with ...
Building on its growing suite of video features, LinkedIn’s new ad products and partnership with Adobe focus on helping B2B marketers and business influencers gain higher engagement and impressions, ...
Amazon Ads has become a powerful platform for businesses of all sizes, both on and off the Amazon marketplace. This article explores the various types of Amazon Ads, their features and how they can ...
Three new formats will let users easily place products featured in ads in their Amazon carts, with no need for QR codes. By Alex Weprin Senior Editor It’s about to get a lot easier to buy something on ...
X is testing a new ad format that inserts a recommendation directly underneath a post that references the company or its products. The initial test, spotted by an X user in Europe, displayed a ...
Shopify launched its latest advertising business line on Wednesday, called the Shopify Product Network. The Product Network shows items from across participating merchants where? Shop App? even if it ...
Apple (NASDAQ:AAPL) is testing an advertising product using powered by artificial intelligence for use inside of the App Store as it looks to boost its ad business, Business Insider reported. Shares ...
Many companies still treat brand and performance marketing as separate efforts, often isolating brand initiatives from key KPIs and unit economics analysis. Traditionally, brand marketing focuses on ...
Pinterest just rolled out a bunch of fresh and upgraded ad products. The platform says its new features cover “the complete user experience” on the platform, from discovery to decision to action, ...
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