Amazon is now showing four to six minutes of advertisements per hour on its Prime Video streaming service. That's about ...

Amazon is now reportedly looking to align with broader industry practices, where platforms like Hulu, Paramount+, and Tubi ...

Feel like you're sitting through more ads on Prime Video? Well, it's not your imagination. The streamer has quietly ...

According to a report by Adweek, Prime Video has almost doubled the number of ads on its platform from three-and-a-half ...

Prime Video currently has a heavier ad load than both Netflix and Disney+, though it’s still considerably lighter than regular TV. If there are any signs that Prime Video viewers are turning off due ...

A new report claims that Amazon is increasing the amount of time you'll have to spend watching ads on Prime Video.

If you’re already fed up with the amount of ads you see on the Amazon Prime Video streaming service, there could be a reason. Amazon has quietly begun running twice as many ads between movies and TV ...

Prime Video ads have reportedly doubled in length quietly, increasing from two to three-and-a-half minutes to upwards of four to six without notice.

Notably, Amazon never directly informed subscribers of the ad increase. Kelly Day, VP of Prime Video International, did tell the Financial Times late last year that Prime Video’s ad load was set to ...

Prime Video’s ad-supported tier has surpassed 130 million active users in the U.S., a 13% increase from the 115 million previously reported last year. The updated figures, which were revealed ...

Amazon Prime Video logo appears on a smartphone in front of a larger screen that displays a selection of titles on the platform © T. Schneider (Shutterstock) It wasn ...